What is Google Play Store?
Google Play has something for everyone !!!
Not to be confused with Google Store or Google Pay.
Google Play is an online store where people go to find their favorite apps, games, movies, TV shows, books, and more.
You can download content directly into an Android device through the Play Store app or send content to a device from the Google Play website.
Android Inc. was purchased by Google in 2005. It is focused on mobile devices and tablets of all kinds.
Google Play is the official store for Android apps, games, music, movies, and e-books. You can download content directly onto an Android device through the Play Store app or send content to a device from the Google Play website.
Note : The Google Play Store app is on every Android device by default regardless of the manufacturer (Samsung, Google, Huawei, Xiaomi, etc).
The benefits of Android:
- Free operating system: Unlike iOS , Android is suitable for any technology company that wants, for this reason there are a variety of devices with this operating system.
- Cheaper applications.
- It is possible to download third-party or non-Google applications.
- Users are more reluctant to spend money on applications.
- The countries that generate the most revenue for Android are the USA, the United Kingdom, South Korea, Germany and Japan.
What is Apple App Store?
The apps you love !!!
From a place you can trust !!!
The Apple App Store is a digital distribution platform where individuals can buy and download digital software and applications. Apps an abbreviation of the word “applications” are software tools that provide additional functionality to an operating system. Apps purchased from the Apple App Store are stored in the iCloud a cloud storage and cloud computing service from Apple for easy access from any signed-in device.
Apple created the first truly innovative mobile operating system after the introduction of the first iPhone in 2007.
Apps are normally designed to run on a specific operating system such as the contemporary iOS, macOS, Windows or Android but in the past mobile carriers had their own portals for apps and related media content.
For over a decade, the App Store has proved to be a safe and trusted place to discover and download apps. But the App Store is more than just a storefront — it’s an innovative destination focused on bringing you amazing experiences. And a big part of those experiences is ensuring that the apps we offer are held to the highest standards for privacy, security, and content. Because we offer nearly two million apps — and we want you to feel good about using every single one of them.
Some of the main advantages of the App Store applications are as follows:
- The applications of IOS are compatible with all Apple devices. This means that you download the application once, you can enjoy it through all other devices.
- iOS users are more willing to purchase applications and content.
- Solid security protocols in the App Store .
- The top earning countries for Apple are the US, the UK, Japan, China, and Australia.
It is a closed operating system, i.e. only Apple products can use it.
Google Play Store
- High visibility.
- A reasonable cost for submission.
- Good feedback from the App review team.
- Getting approval can take a long time.
- Lots of competition.
- Users are more inclined to pay for apps.
- Easy approval process.
- Developers are free to experiment and be more creative.
- Less high-quality apps can head out to users.
- With so many apps let in, it can be hard to stand out.
- Good visibility in terms of number of potential customers.
- The amount of competition means an app has to stand out.
- The search function model boosts visibility.
- A one-time $25 developer fee.
- Android customers prefer to download free apps.
- Developers get 70% of the revenue.
Apple App Store
- The submission process is less tedious.
- Costs $25 to submit an app.
- A good way to create a following for an app.
- Less guidance when an app is rejected.
- The platform can be fragmented.
- Android users tend to want free apps.
- The approval process can be long and drawn out.
- Developers need to be patient.
- Developers must be creative with their apps.
- Must be aware of the rules and ensure apps are error-free.
- Review team gives good, if hard-hitting, feedback.
- Hugely popular platform with great visibility.
- Amount of competition means an app has to stand out.
- The keyword search model might limit visibility.
- $99 per year developer fee.
- Developers get 70% of the app revenue.
- App Store customers are used to paying for apps.
Security
App Store
The App Store is based on a curated model and Apple has strict standards on what is considered a high-quality, functional app. They don’t allow just anyone who knows how to make an app into their store. Apple follows a severe quality control process in which developers must follow to ensure that they abide by Apple’s stricter guidelines. This process can take less than a week (usually up to 5 business days). Most apps are downloaded free of malware, bugs and inappropriate content for children.
Google Play Store
No one wants a buggy app set to spread malware on their phone, but unfortunately with most Android apps, it’s more likely to happen within the Google Play store. The app reviewing time within the Play Store is noticeably quicker than the App Store, with around 3-5 business days. You have the option of pre-reviewing your app at Goole Play as you can activate pre-launch reports within your Developer Console. Google has much fewer requirements on the development of apps, which can potentially lead to harmful and malicious downloads as it takes less time to get an app approved by Google.
Cost
App Store
With Apple’s high quality standards, there’s less apps (only around 2 million) and less competition to drive the prices of them down. They also charge their developers, $99 a year (£75.35 for us Brits).
Google Play Store
Google apps on average are less expensive and more populated than the Apple Store. There are almost 4 million apps in the Google Play store which drives down the prices. Google offers developers a one-time payment fee of $25 (£19).
Social
App Store
Downloading apps is a much more individual experience with Apple. There are customer reviews but they are not as discoverable as Google. This might be because Apple already assures good-quality apps, but personal recommendations from friends goes a long way. Yes you can share your recommendations on Facebook, but it’s not the same as using the in-house system (if Apple had one).
Google Play Store
Google understands this and puts friends’ personal recommendations and reviews front and centre. You can see which of your friends downloaded which app and if they like it or not. Obviously, this helps make the Google Play Store more social and gives its customers a personal insight on which apps to purchase.
Final Verdict
The Apple App Store reigns supreme when it comes to the quality of apps and security. But Google is catching up fast with new overhauls of their mainframe protections. Google Play is overall more friendly to users and developers alike, giving them personal social choices and lower prices for development.
The iOS App Store and the Google Play Store are the big players in the app industry. Both have wide audiences and popular platforms, and both have formed excellent developer resources and user bases.
While Google powers a bigger mobile device market than Apple, the App Store brings in more profits and has more monetization opportunities for developers. Many developers prefer to launch an app first on the App Store, and then create an Android version if all goes well.
Tip : Both the App Store and Google Play Store have excellent developer support resources on marketing, promotion, app launch, monetization, and much more. Taking advantage of these resources will boost your chances of success.
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